A complete rebrand to elevate BT’s on demand TV platform
These idents are part of a top-to-toe rebrand of the BT Vision on-demand service. The overall scope of the project was to develop a new and innovative identity package for the BT Vision service.
We created a series of idents that fit with a brand that needs to work across all media and sit with the existing BT and BT Vision brands.
Completed in association with our friends Proud Creative.